Journal

Boxy
How to Wear a Boxy Sweater
Now some of you may be wondering, “what is the boxy fit?” but if you’re someone who knows yet finds the concept of boxy sweaters a bit weird, we don’t blame you. Initially, we couldn’t help but thi...

Fashion
The Ultimate Guide to Understanding GSM in Fabrics
Have you ever held two t-shirts in your hands, both labelled as 100% cotton, yet one feels significantly heavier or denser than the other? The difference you’re sensing is due to there being a diff...

Circularity
The Ultimate Sustainable Fashion Guide: What Is Sustainable Fashion and Other FAQs
Introduction: Why ask questions like what is sustainable fashion?
One challenge we face living in the Information Age is that dreadful sense of being overwhelmed with information. Chat notification...

Sustainability
The Periodic Table of Sustainable Fashion Certifications
In the same way that we have newspaper headlines not always supported by the articles underneath, we live in a world where clothes are described as eco-friendly when they are not. There has to be a...

Quiet Luxury
Sustainable Luxury Fashion: Meaning & Benefits of a New Movement
When you think about luxury fashion brands, it’s easy to imagine a fur coat or expensive leather bags and shoes. You might even think of some avant-garde runway shows. Unless you’re into quiet luxu...

Fashion
Hygge Fashion: What It Is and Style Guide
What is hygge?
Imagine wrapping yourself in a warm blanket, sipping hot cocoa, and enjoying a soft glow from candlelight on a chilly evening. Now, imagine wearing that feeling! That’s what hygge fa...

Sustainability
The History of the Apron
The apron has been making a comeback in recent years. There was a period where it perhaps seemed a bit old-fashioned and, as some argue, a symbol of repression for women. With millennials getting u...

Fashion
How to style an oversized hoodie?
Oversized hoodies are the ultimate comfort piece for fall fashion. You get a great combination of warmth as temperatures start dipping, as well as the laid-back style that enables you to pass a fit...

Boxy
What is the boxy fit (and how to rock it)?
The past couple of decades have favoured tailored fits, a figure-hugging look that you’ll be more than aware of. There have of course been a variety of other styles over this time period but the ta...

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